Snafu is a weekly newsletter by entrepreneur and author Robin P. Zander that teaches people how to promote their thing.

Snafu isn’t for salespeople. Instead, these are articles teach selling for the for rest of us. Through  a weekly article and homework (gasp!) develop the courage to sell your product, advocate for yourself, communicate authentically and take care of your people.

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Featured Articles

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Everything Is Sales & You’re Doing It Wrong

Everything in life is sales. From inviting your child to do her homework, to deciding where to go for dinner, …

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How to Extinguish Unwanted Behaviors – or Why Dog Training is Like Riding a Bike

I originally heard this quote applied to dog training in reference to using high quality treats. In a world where …

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How to Get Someone Your Love To Change (Spoiler: You Can’t)

Last month, I went for a hike to celebrate my father’s 74th birthday. My father is a botanist, and it …