Robin studies influence, persuasion, and how to change behavior. Through the weekly newsletter Snafu, he helps readers sell themselves without selling out.
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This Might Work: A Collection of How-Tos
Snafu with Robin Zander
Snafu is a podcast for entrepreneurs, freelancers, and ambitious professionals who need to sell – but aren’t quite comfortable getting started. Robin sits down with authors and entrepreneurs to talk about a more human approach to sales, persuasion, and work.
Recent Episodes
Corporating: Navigating Career and Life with Mandy Mooney
In this episode, I’m joined by Mandy Mooney — author, corporate communicator, and performer — for a wide-ranging conversation about…
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Why the Best Leaders are Better Storytellers with Robin P. Zander
Welcome back to Snafu with Robin P. Zander. In this episode, I’m doing something a little different: I step into…
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Investing In People, AI, and the Future of Work with Virginie Raphael
In this episode, I’m joined by Virginie Raphael — investor, entrepreneur, and philosopher of work — for a wide-ranging conversation…
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The Human Side of Selling with Jeff Jaworski
Welcome back to Snafu with Robin Zander. In this episode, I’m joined by Jeff Jaworski, who shares his journey from…
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The Science of Human Performance with Melissa Painter
Welcome back to Snafu with Robin Zander. In this episode, I'm joined by Melissa Painter, founder of Breakthru – a…
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How to Build Transformative Relationships with Michael Melcher
Hello and welcome back to Snafu with Robin Zander! For today's episode, I sat down with Michael Melcher – author,…
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The Human Cost of AI: A Debate with Miki Johnson
Welcome back to Snafu with Robin Zander. In this episode, I’m joined by Miki Johnson – coach, facilitator, and co-founder…
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Why You Should Work Less with Alex Soojung-Kim Pang
Hello and welcome back to SNAFU with Robin Zander Today’s conversation is with Alex Soojung-Kim Pang — a Silicon Valley–based…
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The Coaching Habit with Michael Bugay Steiner
Hello and welcome back to Snafu w/ Robin Zander! For today’s episode, I sat down with Michael Bugay Steiner, author…
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How to Navigate Life’s Biggest Decisions Abby Davisson
Hello and welcome back to Snafu with Robin Zander! For today’s episode, I sat down with Abby Davisson, former president…
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The Difference Between Happiness and Joy with Pamela Larde, PhD
Hello and welcome back to Snafu, a podcast about behavior change. Pamela Larde, PhD is a scholar and expert on…
Play EpisodeResponsive Conference
The rate of change continues to accelerate. The future is increasingly hard to predict.
Established in 2016, Responsive Conference is 2-day experience about the future of work.
Recent Articles
How to Sell Yourself – A Workshop
How to Sell Yourself – A Workshop I taught a 100+ person workshop this week for Sidebar, a...
The Case for Relentless Optimism
Things are pretty dark right now. It is easy to feel sad or overwhelmed. Personally, I’m finding it...
How to Build Amidst Chaos
I’ve spent too much time on Twitter/X this past week. Just this morning, instead of sitting down to...
AI ate my business… except it didn’t
A year ago, I was convinced AI was about to come for my business. About 70% of Zander...
The Simplest Way to Stay Consistent
There are plenty of areas in my life where I struggle to do what I say I want...
10 Myths of Selling
Most of us don’t hate selling because we’re bad at it. We hate selling because we believe a...
Popular Robin Zander Videos
I Hated My Voice, So I Learned To Sing
I Didn’t Eat Food for 5 Days
My Life in Motion
How to Build The Perfect Emergency Kit
About Robin Zander
Robin is a self-experimenter who frequently tackles new and often audacious goals. From fasting to learning to sing, he documents these self-experiments along the way.
He has a lifelong obsession with movement, and has a range of practices ballet to gymnastics, trapeze to capoeira, surfing to Brazilian jiu-jitsu.
Snafu Conference
A one-day summit about influence and persuasion. March 5, 2026 at the Oakland Museum of California
Books
Responsive: What it Takes to Create a Thriving Organization
Is Your Organization Built To Thrive?
Responsive isn’t just a business book. It is a choose-your-own adventure guide to the future of work. Best-selling author Robin Zander shares stories ranging from Navy SEALs in Iraq to technology giants experimenting in Silicon Valley,
How To Do A Handstand: Learn To Balance a Fearless Handstand in 20 Days or Less
In How To Learn A Handstand Robin Zander walks the reader through all of the steps necessary to go from novice to expert in 20 days, and teaches the 3 reasons most people never master a fearless handstand.