Robin P. Zander Practice Nevertheless

Robin is an expert on habits and how to change behavior. Through his weekly newsletter, he helps others develop the small habits that result in big changes.


Robin is a self-experimenter who loves to tackle new and audacious goals. These self-experiments come from the small habits he builds along the way.


Robin Zander starts new businesses by breaking down audacious goals into small steps. 

From selling Robin’s Cafe on Craigslist, to founding Responsive Conference, to his creative agency Zander Media, Robin uses businesses to help people and companies change.


As a self-taught acrobat, Robin is obsessed with movement. At 18, he began pursuing a range of sports, from trapeze to capoeira, surfing to jiu jitsu and he has since performed on stages across the country.