Behavior Change – Zander Media Strategy Sessions

A few weeks ago in NYC, I led a strategy workshop for an exclusive group of CEOs and founders who are building companies designed to thrive in the Future of Work. Every organization is tasked with issues that seem insurmountable. Often, the process to accomplishing a huge goal can be so overwhelming that we never […]

Responsive Audiobook: Chapter 6, Controlling and Empowering

I’m excited to share a chapter of my book, Responsive: What It Takes to Create a Thriving Organization. The full audiobook version of Responsive comes out in late September 2018, but in the meantime, I am excited to share it in podcast form. — Here’s an excerpt: Characteristics of a Cult—or Any Poorly Run Company […]

“Empathy, Compromise, and Courage” – Adam Pisoni at Responsive Conference 2016

This video was recorded live at the 1st Annual Responsive Conference in 2016. Come see Adam Pisoni live again this year at the 3rd Annual Responsive Conference on September 24 and 25, 2018 in Queens, New York.   Building Yammer Adam Pisoni (@adampisoni) co-founded Yammer (which sold to Microsoft for 1.2 billion dollars). He recounts […]

Srini Rao and the Art of Being Unmistakable

My guest today, Srini Rao (@unmistakableCEO), is an author and the founder and host of the popular podcast, the Unmistakable Creative, where he’s interviewed over five hundred creative people. Former guests on the show include Tim Ferriss, Simon Sinek, and Seth Godin. His first, self-published book The Art of Being Unmistakable got the attention of media […]

BJ Fogg Turns the Tables: An Interview with Robin Zander

This episode of the Robin Zander Show is an experiment. I recently interviewed Stanford professor and innovator BJ Fogg, PhD, and we talked about the research and tactics of behavior change. But if there’s one thing to be said about BJ Fogg, its that he’s constantly seeking to improve. After our interview he wrote me an email saying he’d […]

BJ Fogg, PhD on Persuasive Technology and Behavior Change

BJ Fogg (@bjfogg) runs the Persuasive Technology Lab at Stanford University. He has an amazing track record of predicting trends in technology and in this interview he shares the story of teaching a class at Stanford in which Mike Krieger, the co-founder of Instagram, came up with the idea. BJ and I discuss his boyhood. His […]